Bfly
collection kids
kids collection

A birthstone collection for babies and young girls. The beauty and elegance of our butterfly design is captured in brilliant stones available in 12 colors, one for every month of the year.

See our kids collection

collection girls
girls collection

A birthstone collection designed for girls ages 5 and over! This first collection of Bfly® watches is available in 12 colors, one for every month of the year. The different strap designs will delight girls of all ages. The silver birthstone charms and earrings that highlight the Butterfly Gem® cut complete the look of the Bfly® Girls Collection.

See our girls collection

Bfly by inverness
Bfly by inverness

Bfly and INVERNESS join together to offer a kids collection including an exclusive Bfly ear piercing collection captured in our 12 brilliant colored birthday stones and a wide selection of the most popular INVERNESS earings.

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The butterfly effect

concept

Butterflies carry rich symbolism of universal appeal. Depending on the culture and belief system, butterflies can represent womanhood or the desire for immortality. Butterflies also symbolize birth, change and transformation. Inspired by the symbolism of the butterfly effect, the Bfly® jewellery collection expresses our desire to make this a better world.

About Us

Bfly is proud to participate in the silent auction in the profits of the OSQ.

October 19, 2011


Bfly is proud to participate in the silent auction to be held Wednesday, November 2, 2011 to 18 hours at the Chateau Frontenac. All profits from this auction will be donated to the Quebec Symphony Orchestra. Bfly gives therefore a set of four 14-karat gold pieces to support this event!

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